The number of software used for SEO purposes has tremendously increased over the years. As a result, many SEO professionals and business owners are having a hard time in selecting the software that best suits their needs. As a result, most of them obtained the wrong software. So to help them, this article provides the top tips for selecting the best SEO software and these are the following. 1. Check the accuracy of the data provided by the SEO software One of the most important things that business owners and SEO professionals should look into when selecting the SEO software to use is to check the accuracy of the data provided. This is because the data obtained using the software serves as a guide in improving the basic aspects of every website and boost their rankings. To do this step, website owners should examine the software’s keyword ranking tracker. If it provides better and more accurate data, then they can readily consider this as a great option. Aside from the keyword ranking tracker, checking the software’s capability to provide mobile and desktop ranking results is also worth considering. This is because such feature allows the user to keep track of the essential data regardless of their location. 2. Evaluate the software’s website audit results Aside from checking the accuracy of data provided, it is also important for business owners to consider the website audit results provided by the software. Many SEO professionals agree that having the software that provides better website audits allows the owner to conveniently identify the potential technical and SEO-related issues affecting the site’s performance. Thus, they can easily conduct and implement the needed fix for such. 3. Assess the software’s reporting Another important aspect when selecting the best SEO software that must be considered is reporting provided. This is because the way the data presented enables site owners and clients to perform the necessary adjustments and obtain better results. When doing the assessment, site owners are strongly advised to check if the software’s reporting output includes special features such as for automation and customisation as well as the details offered by the report.
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November 2018
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