A lot of reports claiming that the new Google Search Console has missing data have surfaced this past week. Most of these complaints came from digital marketers and site owners who immediately saw the lacking data that they usually utilise while using the old version. So to address the issue brought about by the said reports, Google published a help document. This document mainly provided two main reasons for such, and these are explained below. 1. The missing data were not migrated yet.According to Google, there are still some essential data that are found on the older version of its Search Console but are still not present on the newer one. This is because their team was not yet able to migrate all of the data to the new Search Console. It can be remembered that the new Search Console is still in the earliest stages of the public beta. This only means that the search console continues to undergo the building process and a lot of improvements are still on the way. Furthermore, Google cleared that the essential data will be made available in the new search console gradually and this could mean that the some of these will be added in the coming months. This is because the migration process involves a lot of procedures that usually take time. Aside from that, the tech-giant also wants to make sure that the reports and data presented on the new search console are all working well to avoid more complicated issues in the future. 2. There’s a better data presentation available.The help document published by Google also explained that not all of the reports would be migrated precisely the way they exist in the older version of search console. This is because the company’s team might find a better way to present some data compared to how they are presently showcased. Google also hinted that some of the reports might also be combined into one.
Aside from providing the reasons explained earlier, Google assures that it will continue to work hard to equip the new search console with the best features and improve the user experience. It also advised that all their users should do if they can’t find the data they need in the new Search Console all they should do is toggle back to the classic version.
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November 2018
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