The Exact Match Domain Algorithm Update or EMD is an update launched by Google in 2012. It is regarded as part of the tech giant’s way of making sure that legitimate websites with reliable contents dominate the web. It is also viewed as its strategy of significantly reducing self-serving and spammy sites. Although the EMD has been in place since 2012, not all digital marketers and website owners know what this algorithm update is all about. So to help them gain a better understanding, this article discusses some of the EMD’s significant aspects, and these are the following. 1. EMD Algorithm Update’s Purpose The Exact Match Domain algorithm update is launched to target exact match domain names. However, its purpose is not exclusively confined to it. In fact, it is also intended to target websites that employ spammy strategies as well as those with poor-quality or thin content. 2. Significant Myth Regarding EMD Just like the other algorithm updates implemented by Google, the EMD is also suffering from some myths and misconceptions. These incorrect beliefs towards the update were brought about by the users’ lack of sufficient knowledge as to how the update works. As a result, the EMD is regarded as a lousy update by many website owners and digital marketers. Among the many myths confronting the EMD, the theory which claims that the update was implemented to go after all the exact match domains proves to be the most significant. This myth painted the implementation of EMD as an oppressing move despite the fact that it is not. In reality, the EMD was designed to go for exact match domains with low-quality content. Thus, the update does not negatively affect all exact match domains. 3. EMD Algorithm Update’s Impact on SEO The EDM Algorithm update created a significant impact on SEO. It is instrumental in preventing SEOs from just purchasing sites with exact match domains and place low-quality or thin content on it. Given this, the update encourages website owners to carefully plan the materials placed on their sites and optimise on-page SEO.
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Google’s EMD algorithm update centered on freeing the SERPs of spammy or low-quality exact match domains. Here’s everything you would like to know. The EMD, or Exact Match Domain update, was a 2012 Google algorithm update that focused on precisely what it is named; “Exact<a href=” https://newsronic.com/”>Read more</a>
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