A lot of SEO experts recently spilled a relevant piece of information that can help digital marketers and website owners boost their site discoverability and they are commonly referred to as the so-called “Amazon Hidden Keywords.” Unfortunately, not all who can benefit from using these keywords are aware of the potential gains that they could provide. So to help them fully understand what these keywords, this article breaks down some of their most important aspects and these are following. DefinitionAmazon’s hidden keywords are the 250 characters for each field that users provide to Amazon to assist in the boosting the search results pages’ discoverability. These are also the terms that Amazon returns after an ad of a sponsored product shows, clicked on, and purchased. Aside from that, a lot of SEO experts also believe that these keywords also originate from the granted queries that the customers enter when they search on Amazon. How to Use the Hidden KeywordsAmazon search and the manner it provides results is different compared to what Google does. Due to this, it is best for users to use data from Amazon or utilise their personal listings when populating and perpetuating Amazon’s keywords field. Thus, the Search Terms Report, the product details, attributes, or features and lists provided by clients will most likely work well. Furthermore, interested users are strongly advised to use single space to separate the terms that they want to search to obtain more favourable results. How to Add Hidden Keywords Although adding hidden keywords is different, it can still be conveniently added by users to products. However, this can be accomplished a per product basis using the Amazon Seller Central UI. To do this, users are required to log in to Seller Center then click Amazon’s Inventory tab. Upon doing this, all they need to know is to look and click the “edit” button on the right side of the page. They will then see “offer” tab and click on “keywords.” After that, the open the hidden keywords section will appear, and they can then do the actual keyword addition.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
November 2018
Categories |