Google has recently confirmed that the new version of the Google Adwords will be fully usable by the end of 2018. The confirmation was revealed through a number of articles published on some of the popular websites including the one that was published by Search Engine Journal.
According to the article posted on the said site, Google intends to switch to the new experience in the later parts of 2018. The same article also hinted that the new version of the Google Adwords will come with a brand-new design, new streamlined reports and business goals-based campaigns. It can be remembered that when the new version of the Google Adwords was first released it lacks some of the important features that the older version has. Thus, Google was obliged to port these over to the new version. But since the lacking features were now integrated to the upcoming version, many SEO experts are expecting that this will be fully rolled-out and serve as the sole version that Google users will be using. This could also mean that the traditional version of the Google Adwords will no longer be available. Google also hinted that the switch to the new Google Adwords version will most likely happen sometime before October and not on the months of November or December since both of these are considered as holiday months where Google users are quite busy. Furthermore, Google is set to help the advertisers to conveniently handle the switch by sending them with emails that include the information and the resources that they need for the switch. Finally, Google confirmed that they are very much committed to make the switch as painless as possible for users by automatically moving some of the crucial features such as the filters, reports and rules from the previous experience to the new one.
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November 2018
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